“Son, can you SEO my website?” This is a request from a prospective client looking to rank #1 on Google. This anecdote is not in poor taste or an attempt to disparage future clients. It is to showcase that what clients think we should do[Read the Full Article]
How many articles can you read about marketing for contractors before you get sick and tired of them? In today’s podcast we are going to discuss the top 10 marketing ideas for contractors as defined by experts in the industry. There’s plenty of misinformation out[Read the Full Article]
Converting customers on your website should be part of “the basics” for contractors. Yet so many of the sites we see lack the elements that increase conversion rates. A lot of this stuff is pretty obvious as the goal is to get visitors to contact[Read the Full Article]
They way people consume information in 2019 is far different than it was as recently as a decade ago. This is especially true when we are talking about internet connected content. Everything from Netflix streaming to Apple podcasts are hosted on an online server and[Read the Full Article]
The HVAC industry is a competitive landscape. In order to keep your business on top, your HVAC marketing must be superior to your competition. However, with all the current marketing options, how do you know which HVAC marketing strategies will get you the most leads?[Read the Full Article]
Do you know what really makes me mad about SEO companies in 2019? Find out by watching the video above or listening to the podcast below. You can also listen to the Contractor Marketing podcast on Apple & Stitcher. Listen while you are driving to[Read the Full Article]
Roofing companies have always benefited from strong marketing campaigns but in today’s digital landscape, service promotion looks far different than it did back 20 years ago. Tech savvy companies like Amazon, Apple, and others have taken full advantage of everything the internet has to offer[Read the Full Article]
Summary: As a contractor, one website may not be enough. Nolen of Contractor Webmasters explains the options for creating a second company website and how to best go about optimizing it for conversions across the board.